Festival & premiere publicity

A premiere or industry event should feel effortless to the people in the room, even when there are a hundred moving pieces behind it. I oversee the publicity and guest-facing detail — from a small screening to a major festival launch — so the event has the right audience, atmosphere and press impact.

Start a project

You work directly with me, not a junior account manager.

What’s included

  • Premiere, screening and festival-event strategy
  • Venue, schedule and run-of-show coordination
  • VIP, talent, filmmaker, partner and industry guest management
  • Red-carpet planning, photographers, press lines and interview coordination
  • Invitations, RSVP management and targeted guest-list development
  • Listings, diary press, event announcements and post-event coverage

When to bring me in

As soon as a date or festival slot is in view. Venues, guest lists, press lines and talent schedules take time to line up, and the right audience in the room starts with the right invitations.

How I work

I bring the strategic thinking early, then stay close to the details.

The positioning, trailer and artwork conversation, the press materials, the critics, the right partners, the screenings, the talent, the premiere and the audience response. The best campaigns are built around the individual project, not copied from the last one.

Over the years, I’ve built relationships across critics, editors, photographers, festivals, talent teams, distributors and industry partners in North America and internationally.

  1. 01

    First conversation

    We talk through the project, the story, who needs to hear it and what is at stake for you.

  2. 02

    Strategy & positioning

    Festival or release route, campaign timing and target audience, plus the positioning, trailer and artwork conversation.

  3. 03

    Materials

    Press notes, synopsis, EPK, clips and approved stills, ready before the press needs them.

  4. 04

    Campaign

    Critics, press screenings, interviews, talent, partners and the premiere.

  5. 05

    The long tail

    Audience response, review quotes and digital support that keep the story moving beyond opening week.

Festival work

All work

Still Working 9 to 5

2022 · SXSW Documentary PR

The film’s run

  • PremiereSXSW 2022
  • Canadian premiereHot Docs
  • Jury AwardAmDocs

In the press

Reviews and announcements for the film above.

Questions

All questions

Yes, from a small screening to a major festival launch: premiere and festival-event strategy, guest and talent management, red-carpet planning, press lines and post-event coverage.

As early as you can. I bring the strategic thinking early, because positioning, the trailer and artwork conversation and the press materials shape what happens at the festival or on release. I work with films at every stage, from early strategy through festivals, theatrical or digital release, and the long tail beyond opening week.

Yes. When you hire Sicily Publicity, you work directly with me, not a junior account manager handed a template before they know your film, your story or what is at stake for you.

Email press@sicilypublicity.com with the film or person in the subject line, or choose Press on the contact page.

Other services

Working on something similar?

Start a project